Archive for June, 2007

You Are Killing Your Bottom Line Using This Marketing Secret

Brian Lam June 30th, 2007

In affiliate marketing, you can use many ways to increase your bottom line. But depending on which methods you are using, you can actually be killing your bottom line.

Using product recommendation to increase your bottom line is actually a good and effective method. If you have build a certain level of trust in your customers or visitors, then they will definitely trust your recommendations.

But be very careful though. If you promote everything through recommendation, your credibility might actually be hurt. This is especially so if the recommendations are perceived as exaggerated and without much merit.

Try doing this continuously for a while, and you can be seen as trying to kill your bottom line.

Rather, be realistic about your recommendations. Includes both your likes and dislikes for that product or service and you will tend to increase your credibility.

Plus, visitors who are interested in your offers will be more than delighted to find out the good and the bad about the product so that they can make a better choice.

There are some things to take note when making your recommendations effective.

You need to sound like a true and leading expert in your field.

Remember this, as trust increases will result in more sales. When your visitors are convinced that you are the expert, they will tend to buy from you than anyone else.

But if you are not showing any confidence in recommending the products, then they will most probably not purchase from you and go somewhere else for a more believable product.

This expert proof can be easily shown through offering unique and new solutions that your visitors will not get anywhere else. Give them testimonials and endorsements from other related fields of experts.

Avoid hype at all costs. It is better to sound low key and confident, than to scream and seek attention. This will ensure you appear cool and self-assured at the same time.

Don’t treat your prospects like a child. They may even already know things that you know but are still seeking your expertise. So if you have hard facts to support your claims, sales will just automatically roll in. Otherwise, they will be turning to your competitors.
Very few people will want to give out promotional related freebies especially when dealing with affiliate products. So try this for a change and you might just get more sales than your competing affiliates.

Don’t ever try to promote junk products. Test them yourself first. Be 100% sure and confident in the endorsement. Because just one mistake of promoting a junk product or service may end up destroying a major part of the trust you built with your prospects.

Take a look at the affiliate market and the strategies that are working right now. You might not be focusing on using recommendations yet but your plan of action may not be the only thing that is making your program works.

So just try out product recommendation and reap that money that might have been lying on the table for quite a while.

Do You Know How To Deal With Stress?

Brian Lam June 30th, 2007

Somebody once said, “Stress is what happens when your mind thinks one thing and your mouth thinks another”. It is so easy to get into stressful situations just by trying to please people and agreeing to do those things that we don’t really want to do.
Too many of us spend our lives dealing with awkward […]
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You Are Committing Website Traffic Suicide If You Are Not Using These

Brian Lam June 29th, 2007

You will be on your way to committing a suicide in terms of generating traffic if you do not know of these three traffic secrets.

Are you always frustrated on not receiving all the internet traffic you would like to get to your website?

Are you angry over the tons of information on all the latest free website traffic tactics that you are not being able to understand any of it?

Are you unhappy that you are always being marketed to max out your credit cards for Google clicks?

Or are you just too broke to rely on any kind of paid traffic and all you have to rely on is free website traffic tactics to get free targeted traffic?

You can use these website traffic tactics all you want. But to know how to apply them is really the key. Here’s the deal.

1) Linking Tactics

The most effective website traffic tactics that can get you the best results is by building links to and from other websites. It is also the most widely used method among website owners.

Make sure that you link to sites that are related to your Internet business. Overkill in the links might ban you from search engines.

2) Meta Tags Tactics

Having your Meta tags contain usually used keywords that target your business is also another effective way to get quality traffic to your website. These Meta tags aids in describing your page to search engines. Learn about how to manipulate HTML in your web page and it will prove very useful in the future for you.

3) Keyword Rich, Quality Content

Articles writing, especially with good solid information has the greatest impact on driving quality traffic to your website. Use of the free keyword suggestion tools such as Overture, Adwords Keyword Tool or even the free trial in Word Tracker will help you in selecting the good keywords in getting better quality traffic.

Making sure these articles are readable with genuinely informative content will get you many repeat visitors to eventually become repeat clients.

Create huge visibility by submitting and exposing your articles to many high traffic ranking article directory listings. Of course as long as you keep your resource box to create the numerous back links for yourself.

These three methods, if applied properly, will not only make your web site a big hit among your field. It will brand you as an expert as well. Most importantly, you will achieve your most desirable result – higher conversion rate.

Not Getting The Kind Of Traffic That Can Explode Your Business?

Brian Lam June 28th, 2007

Are you getting the right kind of traffic that can explode your business profits?

If no then you should read on.

We have heard of so many internet success stories all around. On the other hand, there are ten times or more unsuccessful stories lurking around too. Yes, many have launched internet business enterprise but only a small handful succeeds.

Sheer luck? No. Successful businesses requires good business sense with the help of a team. But more importantly, your eagerness to succeed and determination to learn and the willingness to invest in a lot of hard work and some money.

Traffic is the key to everything. Without traffic, all that you done is just for nothing. Traffic equals to the walk in customer of any traditional business. The more traffic you have the more people you can reach to sell your product and services to.

But not every business is in those prime locations where tons of people will go in and browse your merchandise. But as more people comes in, there will be more sales. It is a simple and known fact.

But the problem is how you get the traffic that can explode your business profits?

Targeted traffic large enough that can really convert well into a huge profit. Many big business no doubt generate massive amount of traffic a day but only a small percentage converts into buyers, but that small percentage is enough to provide them with good business.

What is really the key to those success stories is that their traffic sources comes from paying others. Yes, you heard me right. You have to spend money to make money. Advertising is still the key even in the internet. The more exposure your website has, the more traffic you will have.

While there are still the free advertising methods, paid methods will get you those high volumes of extremely targeted traffic that you always wanted to explode your income. Some of them are by Google and Yahoo.

Importance of Search Engines

Search engines have already become an invaluable tool for us to find almost anything that we wanted. With this kind of popularity, they get tens of thousands of visitors a day. Thus, it is why so many companies would want to apy to advertise with these search engines.

Search engines show the links to related information that a searcher wants in their results page. Higher rankings in the search engines will ensure you get a higher percentage of visitors going to your site. While using search engine optimization is a cheaper and low cost way to get your site up in top ranks, paying for advertisements will always ensure you are in the top ranks.

It may not be a good idea to pay for traffic, but the payoffs are good. You are guaranteed of a consistent traffic flow to your site and you will never go back empty handed.

How to Pay For Your Targeted Traffic

Pay-Per-Click(PPC) advertising is the way in which you are charged whenever someone clicks on your link to your site. For some search engines, you will be charged with the number of times your ad shows up when a certain keyword or keyword phrase is searched.

The important thing is to have good keyword content in your ad. Search for those keyword tools that can aid you in this. A good tool is Word Tracker.

All your advertising dollars will not go to waste. You will get an explosion of targeted traffic which will skyrocket your sales figures. Paying for your traffic would be a really good idea and you will get all the benefits it has to offer.

Your Adsense Income Sucks! Here’s Two Reasons For That

Brian Lam June 27th, 2007

Okay, your Adsense income sucks big time…

But what do you know? There are still many people making a full time income from it. Here’s why.

Reason 1: High school kids are making hundreds or even thousands of dollars every month with Adsense!

Reason 2: Housewives, retirees, mom and dads, who are just staying at home and have never possibly made a single dime online are living off a full-time income created by simply placing Adsense ads on their web sites or blogs.

You might have heard of those super Adsense earners who are making millions worth of cash just by promoting Adsense sites.

Anyone can just jump right into becoming a money generating Adsense publisher. But how does one properly goes into it so that they will earn hundreds, thousands or even millions and not peanuts.

Writing articles for Adsense is an effective way to do it. Use the right keywords in the articles plus having the Google ads with it is the most profitable way of marketing. You don’t need any experience of education.

But if you are not doing it this way, then you are literally leaving thousands of dollars on the table.

The key is to write original quality content articles. Combine both content and links together makes it a very powerful marketing tool to a bigger Adsense checks.

So why don’t all the web site owners write their own articles and submit them on their own?

Simply because it takes time to write articles and submit them to get targeted traffic. That’s why sometimes it is much better to outsource these tasks to ghost writers who can write good quality and unique piece of work for you.

If you enjoy writing then you already have an advantage over most internet marketers who wants to make money online.

The Adsense market constantly needs sites with fresh, quality and original keyword rich content. This makes Google ads to show more above, below or next to the articles on the sites with targeted traffic.

So what do people have to do?

Write keyword rich, quality and original content articles with links to your websites in the resource box. Next, build a website with that content in place for the targeted traffic that originates from the articles you wrote. Lastly, the targeted Google Adsense ads will show on those sites where visitors will get to click on them and you make the money.

It is a win-win-win situation. The person looking for that particular information, the person who wrote that content and the person with the content rich website all benefit. The advertisers will also be getting targeted traffic and possibly more sales.

So do you really want to make sure your Adsense income reach in the hundreds or even thousands per month? You. Everyone. Anybody will want that.

Internet marketing is a wide but competitive market. But writing articles and using Adsense as one of your internet marketing strategy is one very effective way to confidently get a piece of that action and cash.

So better not to be left behind and start making your millions already.

Choosing The Best Affiliate Program For Your Goals

Brian Lam June 27th, 2007

When choosing an affiliate program there are many things to consider. By carefully choosing which affiliate programs you want to promote you can earn money quicker and make more money over the long run.
One of the first things to consider when choosing an affiliate program is do you like their products. You need to ask […]


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Ultimate Free Viral Marketing Method To Get Tons of Subscribers

Brian Lam June 26th, 2007

Use Free Viral Ebooks To Get New Subscribers

Want to get thousands of new subscribers for your ezine without spending a cent on advertising and you’ve tried all the methods above but you still want more?

Viral marketing is the way to go! Writing viral ebooks that get passed around.

Writing viral books is nothing new, but it’s still a great way to get your newsletter noticed.

There are a few methods you can use when creating viral ebooks.

You can either create them as a free product, or charge for them and give people the reprint rights to the product so they in turn can give your product away while making some money in the process.

I prefer the reprint right route. The key here is though, once the momentum of the first book wears out, write another and another and another and another! All in the same method, all with reprint rights and all with your newsletter subscribe from plastered in them.

The goal really isn’t to make money from the sales of the book, it’s to get more subscribers.

So again, find a group of publishers in your markets, let them know you created a new ebook with sales letter that they can use and plug straight into their website and give them a mailing promotion to use and tell them they can have
the book for free and that they can either sell the book or the book and the reprint rights to their customers.

This is easy money for them and more subscribers for you!

Doing audio interviews with experts in your field also is a great idea to get more subscribers. I’m not going to get into how to create audio products as that’s a whole other book, but interviewing experts over the phone and recording
it on mp3 will get your newsletter splashed all over the Internet, especially in fields other then Internet marketing where people don’t expect to get this much quality information for free

When you take marketing tactics from the Internet marketing field and apply them into other niche markets where they have never been seen before, you will get noticed more. Everything has been done in the Internet marketing field, we are all immune to even the most brilliant marketing tactics as we see them almost everyday, but other niche markets eat these things up.

Creating audio interviews isn’t hard at all equipment wise and finding experts to interview is a piece of cake.

Do you know how I find experts in any field almost instantly?

Well most FAQ pages at FAQS.Org/faq/ have who it’s written by and an email address for them. These guys are obviously knowledgeable in their fields, and they would make great experts to interview.

Tell them you want to interview them because you’ve read information they’ve written and it was great and you think your subscribers would appreciate the information.

Most will do this without charging you a cent if you are outside the marketing field, they will just get a thrill out of being interviewed.

Once you have these interviews, tell all the publishers you’ve been in contact with recently that you have this great set of mp3’s just completed and you want to offer them for free to their lists.

Setup a section on your website with the download link to these mp3’s and also put a subscribe form near them for your newsletter and you will be surprised how many people will sign up AFTER they listen to your mp3s.

Don’t make is so these people have to sign up for your newsletter before they get the mp3s.

List Building Using The Most Attractive Freebie Subscribers Loves

Brian Lam June 25th, 2007

Offer A Great Complementary Bonus Or Gift For Free

I’ve had a problem in the past with offering freebies to get people to subscribe to your newsletter, but I also know it can work well, if done properly.

Why do I have a problem with it?

Well I really want subscribers to be signing up for my newsletter because they want my newsletter not because they want the freebie I’m offering.

The best way to offer a freebie is to create one yourself and not something you have reprint rights to with 500 other people.

You want it to be unique, and you want it to be something that plugs your newsletter heavily.

Most importantly, the freebie should enhance your newsletter and not outshine your newsletter such that people sign up for your newsletter just to get the freebie and not what you will provide them in the content of your newsletter.

Therefore, your freebie should be complementing what you are already offering in the content of your newsletter.

It should not compete against your newsletter else you are bound to get people who are uninterested in your newsletter and any offers that you send to them subsequently will bring little or even worse no results at all.

This means little to no profits from your list and you are better off not building a list and just send them direct to your own or an affiliate’s salescopy.

Here’s an example of a freebie I created that plugs an affiliate program I’m promoting…

http://www.powerlistgenerator.com/myspaceincome/

For this site, I utilizes free tips.

Do you know what makes a good bonus? Back issues of your newsletter!

Boost Opt-Ins Rates With More Simple Boxes

Brian Lam June 24th, 2007

More Sign Up Boxes Naturally Equals More Sign Ups

Sounds simple enough, but few people actually do it. If you have a 100 page website, you should have 100 newsletters subscribe boxes on your website.

You can integrate a subscribe box just about anywhere in a website. You could add one just before an article starts, in the middle of an article or even at the end of the article.

As long as you have good content on your website, you won’t have a problem getting people to subscribe to your newsletter.

If you want, you can even have up to two sign up boxes in your home page such that the main one with more description of your newsletter may be located in the centre of your home page.

An interesting way to do this for a content site is as follows.

Have a look at this website and see what he does to get subscribers, it’s very clever.

http://www.associateprograms.com

Did you notice that there are two sign up boxes - one in the centre and one at the right side? If you have done some further browsing of the website, you will have noticed that the sign up box at the right side appears on every web pages.

This is a proven strategy which many webmasters are implementing and you can also use it to increase your sign up rates today.

So you can start today in implementing the little changes that can make huge differences in your sign up rates and to build a larger more responsive opt-in list.

Make A Lens On Squidoo To Boost Your Internet Marketing

Brian Lam June 24th, 2007

Squidoo has been part of the new Web 2.0 category of internet marketing tools since 2005. Squidoo allows an author to create a lens, a one page website, which focuses on any subject for free. A particular lens can draw information from numerous sources and place it all on one page for easy viewing and […]
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